Gifty Idea was established as a small greeting card company in 2004 by Kim Crisler Davidson, a seasoned graphic designer, art director, writer, and photographer. Inspired by her love for her new puppy, Lucy - a jolly Jack Russell Terrier, Kim began designing and manufacturing a line of greeting cards featuring humorous photos of Lucy paired with quirky sentiment ... Soon enough, other breeds and even a few kittens were added to the mix and sales and distribution all over the U.S. and Canada followed.
In 2014 after diligently managing new creative, manufacturing, inventory, sales, fulfillment, and distribution, Kim recognized that Gifty Idea could better and more easily reach its pet loving audience by licensing the Gifty Idea photography and designs to outside manufacturers for use on their own retail products... companies who were already successful at manufacturing and had an existing distribution base. This allowed Gifty Idea to eliminate manufacturing and inventory costs and put its focus back on the creation of original and inspirational pet imagery.
Currently, Gifty Idea photography and designs are licensed for use on all sorts of commercial items including stationery, greeting cards, gift wrap & gift bags, calendars, canvas art, puzzles, back to school supplies, and more!
If you are interested in finding out more, or would like a custom collection put together for review/consideration, simply contact us for more information. In most instances we can even create a mock up of how one or more our photos might look on your unique product!